Customer experience (CX) transformation is essential yet challenging for SMBs. While it promises enhanced customer satisfaction, loyalty, and a competitive edge, many SMBs struggle with limited resources, budget constraints, technical expertise, and integrating new CX technologies.

Adapting to rapidly evolving customer expectations and market trends further complicates their journey. This study aims to unite CX leaders, visionaries, and industry experts to share their experiences and best practices, fostering a community where senior CX leaders can exchange expertise and contribute to SMBs' long-term success and economic sustainability.

This study will unite CX leaders, visionaries, and industry experts to share their experiences and best practices in customer experience transformation. We aim to foster a community where senior CX leaders can exchange expertise, contributing to SMBs' long-term success and broader economic sustainability.

As part of this initiative, we are conducting interviews with industry leaders, which will be compiled into an insightful report. This report will serve as a valuable resource for SMBs looking to navigate the complexities of CX transformation. By participating, you'll have the opportunity to share your knowledge, influence the industry, and help shape the future of CX for SMBs.